On a really positive note, it’s great to see Zwift now in terms of cycling - About to break the record for on-line numbers, great world choice, e-sports, gravel and MTB moving forward, introduction of drop currency and equipment store - I could keep going!
On a more critical note, It sometimes seems to me that ‘instant gratification’ is taking over with unlocks being given for not really achieving a great deal and I have a bit of nostalgia for the old ‘in my opinion’ harder XP system involving bikes and wheel sets that didn’t have the ability to level up quicker through the new route badge system. There are of courses notable exceptions to this, e.g. the work needed to achieve the Tron Bike and Lightweight Meilenstein Wheelset.
I do accept that we move on, it’s a business and is all about attracting new subscribers. In this day and age, anything that gets people fitter and shedding the pounds is to be thoroughly commended!
However, as someone that has been reasonably long term on Zwift (now over Level 40 and about to reach my 1,000th pizza slice), it also sometimes seems to me that there is a law of diminishing returns the further you go on the platform with my prospective unlocks to Level 50 appearing somewhat uninspiring.
Wouldn’t it be great if at this time Zwift acknowledged the Level 50 stalwarts who have been loyal to them over the years. I would be interested to know how many users have reached this milestone to date? Also, that they give some more thought to how effort and experience can be better rewarded moving forward. For example, make the Level 50 achievement a little more exciting and not just another jersey. Something more akin to the Meilensteins or the Tron! Putting a bit of work into this could be beneficial for retaining subscribers. Isn’t this also important in the world of gamification?
Does anyone else have a similar opinion or is it just me?