I think if zwift were to do that it would inevitably be alongside a price increase.
Such as we are now going to charge £15 a month but you can add another person for free and then single users would pay the price for those that want to add members.
I may be wrong but to implement it retrospectively would only lose them money.
But nobody is asking for anything for free. If it was the same £13 for one account but say £18 for two profiles on the same account (with concurrent logins not allowed) they’d get MORE money from me than they do at present. Only Zwift could estimate whether there’s more households like mine willing to pay a bit more but not full whack, or more households that already pay for two full accounts who would subsequently stop doing so. But since loads of those people apparently love paying the max they could always just keep doing that anyway. 
Anyway I said I’d stop arguing about this and I will. They don’t want to make any concessions, that’s very clear. There’s no evidence it’s going to change.
Has anyone considered that Zwift would like to add family accounts but they don’t have the skills/programmers available to do it?
I mean, look how long it took to get return to home feature. Adding separate profiles on the same account isn’t as simple as pressing a few buttons and hitting compile.
For every person like you who would end up paying more to zwift there would be others that use the family plan to pay zwift 18 a month instead of 26 for 2 or 39 for 3 separate subs…
It’s pretty clear zwift sees family subs as a way to reduce income and that’s why it doesn’t exist
How many families have only 1 avid cyclist vs families that have 2+?
Would be an interesting survey - how many households using Zwift have
I know only single users, but that is surely not representative.
My two peneth…
Im a roadie and I have a trainer, bike and account, my wife is a roadie, just recovering from child birth and is thinking about Zwifting. She could plug her bike on the trainer and ride. Id hope not to have 2 full accounts to enable this, a 2 member account at not twice the cost i couldlive with. We don’t both log in at same time, hence don’t use parallel resources on the system.
Software licencing works this way with concurrent users, why not Zwift?
M
Me and my dad are on zwift, we both have full memberships, we never ride at the same time. Should we be allowed a family membership even though we don’t live together?
Myself and my wife have one Netflix account and watch it together
But you still use the same single login for your account, being able to make multiple characters is a feature. But all stats and info is tracked under your SINGLE login.
You keep making this claim but the OP literally asked to have multiple profiles without any kind of mention of price increases 
You can probably see how that might give people the wrong impression?
I didn’t read it that way but fair enough. ‘Nobody’ referred generally to those of us in this thread arguing in favour of a different system rather than the status quo, it wasn’t intended to be taken literally.
I’d probably rather a different pricing strategy overall.
Price band one - free rides and group rides
Price band two - adds amateur races
Price band three - adds pro races
Obviously i’m biased as I never race and have no interest in racing.
I think it is pretty normal for companies to charge per use profile. Do you think Strava would allow you to have 2 separate profiles to record different user training data instead of charging you for each one.
Having said that I know loads of people who have a single Zwift profile which the entire family uses. Depends if having a separate history on Zwift is important to you or not.
Maybe they should just let an account have as many profiles as you want and then charge per hour.
I just cancelled my subscription. It just wasn’t worth it for me. I can see why a bike rider would see it value for money if riding is all you do or a vast majority of what you do.
As a cardio tool with waight training it was good and fun but I barely used it and then to add my partner too… It would be getting expensive for what it is. I’m sure it will get cheaper eventually anyway once people start getting back out on the road and subscriptions die off.
Can’t blame Zwift for cashing in while it’s hot.
Darren
Well done you have the right idea.
Unfortunately this is being discussed across many forum titles now so is getting diluted.
Zwift are doing nothing.
I have a single trainer and my wife likes to use the trainer with zwift. I have set her up on a £12.99 per month plan
I use the same trainer with tacx and it is free.
The idea of my wife finishing with the tainer and me getting on and riding my profile but both paying £12.99 is definitely rediculous.
For all the doubters look up Apple TV, Netflix, Meerkat movies, Disney, Amazon prime, etc etc etc etc
It makes full common sense to have a family plan which I have now been asking for for several years.
£15 per 2 family members makes full sense to me.
So Like Darren back in 21, This will be our last month (my wife actually prefers Tacx) so for the sake of Zwift gathering £30 for me n Darren per month they would rather push for £52 but guess what they are now going to get £0. As others do the same perhaps Zwift will take this on board and do the maths.
Really? You said that last August and several times before that and yet you’re still here Alan.
I do call back from time to time Mark to see if common sense has prevailed. I can’t be rude and ask you to read and understand but perhaps if you read very slowly my comment you will see that I have only paid for my wife to use Zwift as our son uses it in London and they can ride same routes etc. I also use Zwift for running same course as my wife via treadmill as it is free.
Your persistent replies to say asking for family plan is not correct only serves to show you also feel you are not getting good value and the thought someone as a family would get a slightly better rate is clearly keeping you up at nights, or at least long enough to trawl the replies and comment against the plan.
Hopefully Zwift will get the message when more people leave for better options. The main gist of the recent comment was that. we are fed up of waiting for Zwift to come to their senses and my wife is asking me to cancel her subscription now.
I know this may be hard for you to take in but this will involve me visiting the forums again and even commenting again.
This should save you having to say I am still here? That’s how forums work otherwise how would you check and push for progress?
Anyway do feel free to state the obvious again if it makes you feel better.
See you next August