I’ve recently cancelled my Zwift subscription due to the lack of a family discount. I’m puzzled by this policy, especially considering the ease of implementing a restriction to one active account at a time.
As a family with a young child, it’s financially challenging to afford individual memberships. Sharing a single profile with my 11 year old daughter isn’t a viable solution, and the prospect of additional family members wanting to use Zwift further complicates matters.
I urge you to reconsider your current policy and introduce a family-friendly pricing option.