Better support Masters racing by adding age ranges in the same way categories are presented, including the ability to search for events by age. That could drive a tremendous amount of new users and increased participation.
The last TT I did (Frostbite in Colorado) the largest group was 60+. Why? We don’t like the crashing risk at our age. Why not exploit that advantage and feature category PLUS age segmentation? Zwift has a worldwide audience to draw from and thus if presented/promoted, should fill up all the categories - age and category.