Il will be fantastic if people can present themself through a small biography on their profile, and it will be extraordinary the implementation of a “guild system”: a sort of permanent groups that can chat all together (making also easier to create group rides).
So:
1- personal presentation aviable for strangers
2- guild system (like a MMORPG)
I have no idea what is on the road map for the Club feature or the timeline when it will be release to the general user base.
On your profile on these forums you can write up a little bio about yourself, you can see mine here: https://forums.zwift.com/u/Paul_Allen/summary you will have to click on Expand.