Can't pair Life Fitness IC7 Indoor Group Cycle

Hi,

I have a Life Fitness IC7 Indoor Group Cycle (IC‑LFIC7B2‑01) at my gym. 

Nice bike. Can’t get it to pair with Zwift. 

Pointers?

Some others seem to have gotten it paired: https://support.zwift.com/hc/en-us/community/posts/206306766-Just-curious-any-success-with-a-Life-Fitness-Lifecycle-C3-

 What are you running the Zwift app on?

At the gym, I attempted both my iPhone 7 and iPad.
 
Couldn’t find anything to pair with, either in the Zwift app, or Bluetooth settings.

I was able to pair my phone to the bike with Life Fitness’s app, so I know the bike is broadcasting something. But I prefer to use Zwift.